We write a different email to every single customer you have.

Not a newsletter. Not a blast. A real message to each buyer — about what they ordered, how long it's been, and what they'd want next. Like a salesperson who remembers all 4,000 of them. You never write a word.

Not a newsletter. Not a blast. A real message to each customer — what they came in for, how long it's been, what they should book next. Like a salesperson who remembers all 4,000 of them. You never write a word.

Free. Give us your website — we send back the exact emails we'd write for your business.

The difference in ten seconds

Same customer. Same week. Two emails.

What Mailchimp sends — to all 4,000 at once
newsletter@yourbusiness.comSeptember Newsletter — 20% Off Sitewide!

20% OFF
EVERYTHING

SHOP NOW →

Hi {{FirstName}},

We've got exciting news this month! Check out our latest arrivals and don't miss our biggest sale of the season.

Follow us on social for more updates!

Deleted in 2 seconds · 1 in 6 even open it
What Willoe sends — to Dana, and only Dana
Marcus at Origami RackThat 6-foot question you had

Dana —

Back in March you asked whether we'd ever make the walnut rack in a wider size. We finally did. It ships next week and I thought of your email.

No pressure either way. The 4-foot you bought is still the one most people end up happiest with. But you asked, so you should hear it first.

She replies. She buys. Nobody else got this email.
What Willoe sends — to Mr. Alvarez, and only him
Dave at Coastline Garage DoorsTwo years on the opener we put in

Mr. Alvarez —

We installed your opener in September 2024. Two years is about when the springs want a look — takes twenty minutes and it's a lot cheaper than the alternative.

Not urgent. But if you've heard it get louder, that's the reason.

He books. Nobody else got this email.
The blast is about you. It goes out on your schedule, says what you want to say, and reaches most people on a day they weren't thinking about you at all.
The other one is about them. It goes out when that specific person is ready, and it mentions something only they would recognise. That's the entire difference — and it's worth about 18× per email.
60 seconds

Here's the whole thing, explained.

[ video embed goes here ]
swap this block for your YouTube or GHL video element

Why it's worth doing

You already paid for these customers. Twice, if you count the ads.

18×More revenue per email than a newsletter blast. Measured across 183,000 stores.
$68What it cost you to get one customer. Emailing them again costs cents.
HalfOf first-time customers never come back. Almost nobody ever follows up with them.
1 in 6People open a marketing blast. The other five learned to ignore you.
What it actually does

Everything a good salesperson does. For every customer. At once.

Remembers what they bought

Every message references their real order or visit. Never a coupon for something they already own.

Knows when to reach out

When their supply runs out. When they're due back. When they've gone quiet. Not on a Tuesday because it's Tuesday.

Asks for the review

At the moment they're happiest, not three months later. 83% of people who get asked actually leave one.

Wins back the ones who left

The customer who came every six weeks and then stopped. Somebody should say something. Nobody ever does.

Sounds like you

We build your voice from how you actually write, and you approve it before a single email sends.

Never takes a day off

A real salesperson costs $4,000 a month and handles maybe 40 people. This handles all of them for $197.

More examples

Every one of these went to one person.

Marcus at Origami RackYou're probably about out

Hi Ray,

You picked up the two-pack of finish oil in April. If you've been using it the way most people do, you're near the bottom of the second tin.

Same link as last time if you want more. And if you switched to something better, tell me what — I'll try it.

Sent when his supply runs out
Marcus at Origami RackDid the gift land?

Hey Priya,

You shipped the small rack to an address in Tucson in December — looked like a gift. Hope it went over well.

If they liked it, the matching shelf came back in stock. If they didn't, tell me and I'll make it right.

Spotted a gift address · 60 days later
Marcus at Origami RackYou bought twice, then went quiet

Sam,

Two orders last spring and nothing since. No idea if something went wrong or life just got busy — either is fine.

If it was the shipping time, that's fixed. If it was something else, I'd rather hear it than not.

Pattern broke · win-back
Elena at Rowan & AshYou're about due for a trim

Hi Jess,

It's been about ten weeks since your last cut with Nadia — which, with the length you're growing out, is usually right when the ends start bothering you.

She's got Thursday evenings open this month. Same time as last visit if that still works.

Sent on her actual cycle · stylist matched
Elena at Rowan & AshWe haven't seen you since spring

Hi Marcus,

You came in every six weeks for two years and then stopped in April. No idea if something changed or life just got busy — either is fine.

If you want to come back, your old slot is still open most Fridays. And if something went wrong that last visit, I'd rather hear it than not.

Pattern broke · win-back
Dave at Coastline Garage DoorsQuick favour, if the door's still good

Mrs. Chen —

We put your door in three weeks ago and you said it was the quietest one you'd had. That stuck with me.

If you've got thirty seconds, a Google review helps us more than any ad we could buy. Link below. If anything's off instead, tell me and I'll come out.

Sent at the happiest moment · review ask
The math

It only has to work a little to pay for itself.

Past customers sitting in your list2,000
Past customers sitting in your book2,000
Come back this year who otherwise wouldn't3 in 100
That's extra sales60
At a $120 average order$7,200
At a $120 average ticket$7,200
Willoe, all year−$2,364
You keep$4,836

An illustration, not a promise — swap in your own numbers and it still works, because 3 in 100 is a low bar for people who already bought from you once. The free plan tells you what your actual list is worth before you spend anything.

How it works

Three things happen. You're involved in one.

1

We take your list off your hands

Shopify, your old Mailchimp export, a spreadsheet. We clean it, verify every address, and set up a sending domain that's yours so the mail lands in inboxes instead of spam.

Your booking software, your POS, a spreadsheet, a box of invoices. We clean it, verify every address, and set up a sending domain that's yours so the mail lands in inboxes instead of spam.

2

One 45-minute call

We learn your products, your prices, and how you actually talk. You read what it writes, tell us what's wrong, and sign off. This is the only part that needs you.

3

It runs

Every customer lands in their own sequence and the emails go out when each person is ready. Once a month you get one email telling you what went out and what came back.

Pricing

Priced by how many customers you have. Nothing else.

Starter

Up to 1,000 customers

$97

per month

  • Unlimited personal emails
  • Your own sending domain
  • Customer list & signup forms
  • Monthly report
Most businesses

Growth

Up to 5,000 customers

$197

per month

  • Everything in Starter
  • Review & referral asks
  • Win-backs for customers who left
  • Quarterly strategy call

Full Book

Up to 25,000 customers

$397

per month

  • Everything in Growth
  • Multiple locations or brands
  • Custom sequences built to order
  • Priority support

Setup is $297 once — list cleanup, domain, voice training, first sequences built and tested. No contract, no per-seat pricing, nothing charged per email. Cancel any month and your list stays yours; we hand it back cleaner than we got it.

For scale: Podium starts around $399/month on an annual contract. Birdeye is $299–699 per location. A part-time salesperson is $2,000. None of them write a single email to a customer who hasn't contacted them first.

Questions

The things everyone asks

Is this just AI spam?

Spam is one message sent to everybody. This is one message written for one person, sent because something in their history made it worth sending.

If there's nothing worth saying to a customer this month, we don't say anything. Most clients end up sending fewer emails than before. They just land.

Will it sound like a robot?

Not if we do our job. We build your voice from how you actually write, and you sign off before anything sends. You can read every email before it goes out for as long as you want — most people watch closely for a month and then stop.

I already pay for Mailchimp / Klaviyo / Square.

Then you already own something that will send whatever you write. The sending was never the problem. The problem is that writing something worth sending to four thousand different people isn't a thing a person can do.

We run alongside them or replace them. Most people work out in month two that they'd been paying for a blast machine they'd stopped using.

Is it legal to email customers from three years ago?

Yes. US law lets you email your own past customers, with proper identification and a working unsubscribe — all of which we handle.

But we don't email everybody. Anyone who hasn't engaged in two years gets left out rather than "re-engaged" — that's how sending reputations get burned. We'll tell you exactly how much of your list is usable before you pay anything.

What if it says something wrong?

Products, prices and offers come from your own catalogue — it can only mention things you actually sell. A sample of every batch is held for review before the rest goes out. And you can put yourself on approval for any sequence you want to watch.

How long before it does anything?

Live in about a week. First replies usually inside two. Real money in month two or three — this compounds, it doesn't spike. If you need a bump this Friday, run a sale; that's a different tool.

What do I actually have to do?

One 45-minute call, then read one email a month. That's the whole job.

See your first month of emails before you pay anything.

Give us your website. We come back with the sequences we'd run for your business — what fires, when, and why — plus the real emails we'd send. If it isn't obviously better than what you're sending now, delete it and we'll never bother you again.

GHL form embed goes here

Two minutes. Your website is all we need — no customer list, no card, no call.